Dr Jeremy Zwiegelaar

Dr Jeremy Zwiegelaar

Dr Jeremy Zwiegelaar
Teaching Associate in Management

The Priory Road Complex, Priory Road, Clifton
(See a map)


Telephone Number (0117) 39 40540

Department of Management

Personal profile

Jeremy investigates entrepreneurs at the beginning of their business venture stage and works in applied areas focused on business performance and innovation.

His professional experience is in applied statistics in the social sciences- Education, Psychology, Entrepreneurship, Business Performance and Official statistics. He worked in the roles of project management of social surveys and as a quantitative researcher in applied research methods in educational settings i.e. test construction, piloting and analyses.

He is currently a reviewer for the International Journal of Entrepreneurial Behavior & Research (IJEBR).

Specialties: Quanititative research methods, project management, survey methods, Big data analytics, SAS, supply chains
Entrepreneurship- growth strategies, human capital, strategy, environment, process of starting a small business, Big data, analytics, operations management, Data Science, Innovation, performance



He teaches on Project Management, Operations Management and the Undergraduate Management Dissertation units. These units are areas he has extensive experience teaching from previous institutions.

He is currently the programme director of the new MSc Global Operations and Supply Chain Management. He has extensive teaching experience and is currently working towards gaining fellowship of the Higher Education Academy. 



Latest publications

  1. Smart, P, Holmes, S, Lettice, F, Pitts, FH, Zwiegelaar, J, Schwartz, G & Evans, S, 2019, ‘Open Science and Open Innovation in a socio-political context: knowledge production for societal impact in an age of post-truth populism’. R and D Management, vol 49., pp. 279-297
  2. Stylos, N & Zwiegelaar, J, 2019, ‘Big Data as a Game Changer: How does it shape business intelligence within a tourism and hospitality industry context?’. in: Marianna Sigala, Roya Rahimi, Mike Thelwall (eds) Big Data and Innovation in Tourism, Travel, and Hospitality: Managerial Approaches, Techniques, and Applications. Springer, Singapore, Singapore, pp. 163-181
  3. Zwiegelaar, J & Stylos, N, 2018, ‘Is Big Data the next Big game changer? Impact on Customer services, Marketing and Ethics’. in: BAM 2018 Conference Proceedings: DRIVING PRODUCTIVITY IN UNCERTAIN AND CHALLENGING TIMES. British Academy of Management
  4. Zwiegelaar, J, 2018, ‘A configuration study based on performance of nascent ventures’. Massey University
  5. Stylos, N & Zwiegelaar, J, 2018, ‘Exploring the opportunities and challenges of Big data applications in Tourism: Implications for tourism destination competitiveness’.
  6. Petliushenko, K, Kumar, V, Zwiegelaar, J, Noonan, J & Garza-Reyes, JA, 2018, ‘Investigating the benefits and challenges of Total Quality Management implementation in the pharmaceutical companies’., pp. 2-15

Full publications list in the University of Bristol publications system

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